Skills & Competencies for District Retail Sales Manager

District Retail Sales Manager job profile

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JOB SUMMARY for District Retail Sales Manager

Oversees retail stores operations of a given district to maximize sales and profitability.

JOB RESPONSIBILITIES for District Retail Sales Manager

Defines policies and strategies to drive retail store sales.

District Retail Sales Manager SALARY RANGE

BASE 50%
$123,743
TOTAL 50%
$143,340
Job Level
M03
Job Code
SM15000236
Education/Degree
Bachelor's Degree
Reports To
Regional Manager or Zone Manager

District Retail Sales Manager Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each District Retail Sales Manager skill and competencie below to view definitions.
INDUSTRY COMPETENCIES JOB FAMILY COMPETENCIES CORE COMPETENCIES
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5 hard skills or competencies (industry competencies) for District Retail Sales Manager

1 Industry Competency – Retail Industry
Proficiency Level -3
Skill definition-Applying comprehensive knowledge of retail principles, inventory management, pricing strategies, and consumer behavior to effectively manage and operate retail businesses.
Level 1 Behaviors
(General Familiarity)
Defines the importance of effective merchandising strategies in boosting retail sales and profit margins.
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Level 2 Behaviors
(Light Experience)
Conducts research on current and upcoming distribution channels tailored to a specific product category.
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Level 3 Behaviors
(Moderate Experience)
Analyzes consumer buying patterns and trends to predict product and service demands.
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Level 4 Behaviors
(Extensive Experience)
Creates and leverages KPIs to assess the effectiveness of retail sales strategies and promotional methods.
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Level 5 Behaviors
(Mastery)
Designs and executes customer segmentation and personalization techniques to deliver tailored marketing promotions.
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2 Industry Competency – Retail Strategy Management
Proficiency Level -2
Skill definition-Developing and implementing retail strategies, to support the strategic decisions and actions that effectively enhance the sales and growth of an organization.
Level 1 Behaviors
(General Familiarity)
Discusses the controllable and uncontrollable variables involved in managing retail strategy.
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Level 2 Behaviors
(Light Experience)
Collects sales data and patterns to support the management in creating retail strategies to promote sales.
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Level 3 Behaviors
(Moderate Experience)
Analyzes customer needs and preferences to align and manage existing retail strategies and programs.
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Level 4 Behaviors
(Extensive Experience)
Evaluates the success and management of the current retail strategy based on established metrics and sales patterns.
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Level 5 Behaviors
(Mastery)
Adopts digital tools and automation to speed up the analysis and management of retail strategies and channels.
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3 District Retail Sales Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - District Retail Sales Manager
Proficiency Level - 4
5 Competency for - District Retail Sales Manager
Proficiency Level - 5

2 general skills or competencies (Job family competencies) for District Retail Sales Manager

1 Job Family Competencies – Promotion
Proficiency Level -4
Skill definition-Developing and implementing promotional activities to attract and increase the awareness of customers in buying products.
Level 1 Behaviors
(General Familiarity)
Cites different types of promotional marketing.
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Level 2 Behaviors
(Light Experience)
Compiles analytics of promotional activities to assist in evaluating the effectiveness of campaigns.
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Level 3 Behaviors
(Moderate Experience)
Analyzes reports on promotional activities to assess the effectiveness of initiatives.
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Level 4 Behaviors
(Extensive Experience)
Discusses budgets and contracts, marketing plans, and the selection of advertising media.
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Level 5 Behaviors
(Mastery)
Approves design concepts and marketing strategies for key promotional efforts.
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2 Job Family Competencies – Sales Management
Proficiency Level -3
Skill definition-Meeting or exceeding the company’s sales targets for sales functions.
Level 1 Behaviors
(General Familiarity)
Cites examples of best practices used in developing sales strategies.
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Level 2 Behaviors
(Light Experience)
Assists in identifying areas of improvement to streamline the sales processes.
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Level 3 Behaviors
(Moderate Experience)
Analyzes current sales strategy to recommend solutions for improvement.
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Level 4 Behaviors
(Extensive Experience)
Coordinates with the management team to develop sales strategies.
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Level 5 Behaviors
(Mastery)
Builds a sales management capability to inspect the sales process quality.
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3 District Retail Sales Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - District Retail Sales Manager
Proficiency Level - 4
5 Competency for - District Retail Sales Manager
Proficiency Level - 5

11 soft skills or competencies (core competencies) for District Retail Sales Manager

1 Core Competencies – Business Acumen
Proficiency Level -3
Skill definition-Insight into our organization's business, goals, and values. Ability to design and implement initiatives that facilitate successful outcomes.
Level 1 Behaviors
(General Familiarity)
Describes how our business makes money and our key business objectives.
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Level 2 Behaviors
(Light Experience)
Assists in designing business models and operating plans.
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Level 3 Behaviors
(Moderate Experience)
Applies technical expertise, business sense, and product knowledge to manage the product lifecycle effectively.
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Level 4 Behaviors
(Extensive Experience)
Consults on the selection and adjustment of the go-to-market strategy.
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Level 5 Behaviors
(Mastery)
Builds strong business partnerships internally and externally to drive "win-win" business successes.
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2 Core Competencies – Business Performance Management
Proficiency Level -3
Skill definition-Applying business intelligence to monitor and manage overall business performance towards goals.
Level 1 Behaviors
(General Familiarity)
Cites the processes involved in business performance management.
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Level 2 Behaviors
(Light Experience)
Designs new reports to surface new action items.
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Level 3 Behaviors
(Moderate Experience)
Deploys business performance management solutions across the entire organization.
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Level 4 Behaviors
(Extensive Experience)
Evaluates the performance of staff and departments to make strategic decisions about production modifications.
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Level 5 Behaviors
(Mastery)
Creates interventions based on the data reviewed to improve future performance.
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3 District Retail Sales Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - District Retail Sales Manager
Proficiency Level - 4
5 Competency for - District Retail Sales Manager
Proficiency Level - 5

Summary of District Retail Sales Manager skills and competencies

There are 5 hard skills for District Retail Sales Manager, Retail Industry, Retail Strategy Management, Merchandising, etc.
2 general skills for District Retail Sales Manager, Promotion, Sales Management.
11 soft skills for District Retail Sales Manager, Business Acumen, Business Performance Management, Budgeting, etc.
While the list totals 18 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a District Retail Sales Manager, he or she needs to be skilled in Business Acumen, be skilled in Business Performance Management, and be skilled in Budgeting.

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